Art Direction / Brand Systems / Product Design

Art Director designing brands, products, and digital experiences.
Now building AI-native software with the same design-first thinking.

AppsDesign + Build
Planro
PlanroLife Planner, Routine Tracker

Designed and developed end-to-end. A life planning platform for routines, projects, goals, and personal organization.

View on the App Store →
Dividend Fox
Dividend FoxFinancial Planner, Dividend Tracker

Designed and developed end-to-end. A dividend investing platform focused on research, passive income, and long-term portfolio management.

Coming Soon

Independent products designed, branded, and developed from concept to launch.

Creative Process
Bad Boy — Exploration
Bad Boy — Edit
Bad Boy — Final Direction

Bad Boy, Joanne Shaw Taylor

Exploration → Edit → Final Direction
Planro Brand Mark

Case Study — Product Design

Planro

End-to-end product design, brand identity, and AI-assisted development.

Role
Founder
Product Designer
Brand Designer
Platform
iOS
Disciplines
UX/UI · Design System · AI Workflows
Dividend Fox Brand Mark

Case Study — Product Design

Dividend Fox

Designed and developed end-to-end, Dividend Fox is a dividend investing platform focused on portfolio research, passive income tracking, and long-term wealth building.

Role
Platform
Scope
Tools
Coming Soon
Different Shades Of Blue — Exploration
Exploration
Different Shades Of Blue — Final Direction
Final Direction

Case Study — Brand Identity

Different Shades Of Blue

The original intention was to move the logo into a fresher, more contemporary visual space. The final direction ultimately leaned toward a quieter, more familiar aesthetic.

Red Moon Rising Vinyl Layout

Case Study — Packaging Design

Red Moon Rising

Complete vinyl packaging system including gatefold structure, production layout, typography, and print-ready artwork for commercial manufacturing.

Role
Art Direction & Layout
Platform
Vinyl / Print
Scope
Packaging, Production
Les Paul Desk Object — Concept Render Les Paul Desk Object — 3D-Printed Prototype Les Paul Desk Object — Finished Product, Front Les Paul Desk Object — Finished Product, Side

Case Study — Product Design

Guitar Pencil Holder

Designed from concept through production-ready design, this custom Les Paul-inspired desk accessory translated a digital concept into a manufactured physical product.

Shop the Product ↗
Evolve carton front Evolve carton side Evolve carton corner Evolve carton stacked

Case Study — Packaging System

Agaia

Shipping carton design for Evolve, Agaia Inc.'s cleaning-product line — brand mark, corner globe motif, and case-count callouts built for the warehouse floor.

Wreckage Vol. 3 Vinyl Layout

Case Study — Packaging Design

Wreckage Vol. 3

Vinyl packaging and layout design for Robert Jon & The Wreck — full credits, track listing, and back-cover typography built for print.

Role
Art Direction & Layout
Platform
Vinyl / Print
Scope
Packaging, Production
Selected Work
Journeyman Records
Journeyman Records
Logo
Live From Nerdville
Live From Nerdville
Podcast Logo
Different Shades Of Blue
Different Shades Of Blue
Joe Bonamassa Radio Show Logo
Redemption
Redemption
Album Cover
Live at Carnegie Hall
Live at Carnegie Hall
Album Cover
Live at The Sydney Opera House
Live at The Sydney Opera House
Album Cover
Scarlet Town
Scarlet Town
Single Cover
Sweet Lil Lies
Sweet Lil Lies
Single Cover
Keeping The Blues Alive
Keeping The Blues Alive
Tour Poster
Craft Whiskey Tasting
Craft Whiskey Tasting
Brochure
Keeping The Blues Alive Foundation
Keeping The Blues Alive Foundation
Brochure, Tri-fold
Joe Bonamassa Socks
Joe Bonamassa
Merchandise, Socks
No Blues, No Glory
No Blues, No Glory
Challenge Coin
Guitar Pattern
Guitar Pattern
Tie
Blues Bender #40
Blues Bender #40
Lithograph
Bona-Vision #43
Bona-Vision #43
Lithograph
Lazarus #42
Lazarus #42
Lithograph
RSP Product Label
RSP Product Label
Packaging
Agaia — Evolve Bottle Labels
Agaia — Evolve Bottle Labels
Product Packaging
Planro
Planro
App Design, iOS
Dividend Fox
Dividend Fox
App Design, iOS
Core Expertise
Brand & Identity Systems
Art Direction & Campaigns
Design Systems
AI Product Design
Currently
Currently building AI-native products by combining design systems, product thinking, and AI-assisted development.

Let's talk.